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The Ultimate Guide on How to Make Money as an Influencer

May 10, 2022

Written by Casey Bjorkdahl

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The Ultimate Guide on How to Make Money as an Influencer

The internet has created many new and fascinating jobs that simply couldn't have existed before it was implemented. For example, the social media influencer is a whole new and potentially lucrative position that has become very popular for young and tech-savvy individuals. Understanding how to make money as an influencer is crucial if you want to take this career path in your life.


How To Make Money as an Influencer

There are several different options that help people make good money when working as an influencer. Follow these steps when starting your influencer career:


Partner with Affiliates

Collaborate with companies within your niche who sponsor influencers or offer affiliate programs. Share their products or services with your audience, leveraging discount codes to boost earnings.

Incorporate Display Advertising

Utilize display advertising options available on video platforms and blogging networks. These could include short video ads or banner ads on your blog, helping you reach a wider audience and earn additional income.

Schedule Sponsored Posts

As your following grows, seek out sponsors willing to pay for sponsored content. This could involve sponsored videos, blog posts, social media updates, and more. Always make sure to disclose sponsored content to maintain transparency with your audience.

Sell Merchandise

Set up an online merchandise store offering digital courses, subscriptions, ebooks, physical merchandise like apparel, photos, videos, and other items. Regularly promote these products and consider establishing a Patreon program with exclusive perks for your supporters.


Utilize Various Influencer Platforms

Social media influencers can set up social accounts like Facebook, X (formerly Twitter), Snapchat, TikTok, and the latest trending platform that takes off. Once they have an audience established on one or multiple social networks, working with an influencer marketing platform like Valued Voice is one of the best ways to monetize. Influencer marketing platforms make it much easier to identify potential sponsors. These platforms make it so easy for bloggers and social media influencers to make money because sponsors and advertisers also sign up for these platforms when they are interested in collaborating with influencers.


Influencer marketing platforms allow influencers to create profiles and showcase their followings so that advertisers can find and connect with the perfect influencers. Some platforms even handle all of the communication with the advertiser on your behalf and work to find sponsored post opportunities for you. The best influencer marketing platforms allow you creative freedom and let you keep full control over what you post and share with your audience. Getting paid is also done through influencer marketing platforms making it stress free.


When learning how to make money as an influencer, it is essential to utilize these platforms and ensure that you take the best steps for your marketing success. Doing so can ensure you get the spread that you need.


How Much Money Can You Make As an Influencer?

Well, that can vary depending on many different factors. One site suggests that micro-influencers, someone who has 10,000 to 50,000 followers, can typically earn about $40,000 on the low end and about $100,000 on the high end.


But what about those people with millions of followers? Those are the authentic social influencers, the ones that people emulate and talk about even outside the internet. These individuals can earn staggering amounts of money if they get on the right platform. It is believed that they make at least tens of thousands of dollars per post or video, depending on their platform and their market.


It is important to understand that you likely won't make a lot of money right away. You might end up having to do this job on the side or part-time with your full-time position. However, the effort can quickly pay off if you catch the right niche and understand how to make money as an influencer with your posts and on various social media platforms.


Learning More About How To Make Money as an Influencer

If you're interested in learning how to make money as an influencer, it is crucial to follow the example of any successful influencers you may follow. These individuals have the experience needed to thrive and may even provide you with some tips and suggestions. Just be yourself and do what you can to feel comfortable in your new influencer position.

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